Students’ Pursuit for Famous Brands

Nowadays many college students like to pursue famous brands. They are keen on buying famous brands, including clothes, mobile phones, even electronic dictionaries and pens. To our surprise, many students from poor families begin to follow this trend as well. This phenomenon has aroused wide attention.

The following reasons can account for college students’ preference for famous brands. Above all, for many college students, a famous brand is a symbol of maturity and taste. They expect others to admire their good taste. What’s more, in modern society, famous brands, to some extent, are equal to fashion, which has a great attraction to young college students. Besides, parents spoil their children, which causes they form bad consuming habits.

As far as I am concerned, it is irrational for college students to pursue famous brands. After all, most of famous brands are far beyond what they can afford. Besides, it is not famous brands but one’ s noble personalities that really matter. Therefore, college students should attach more importance to cultivating good qualities rather than pursuing famous brands.